New study Of opera gives idea about demography of the mobile Internet

In two years the female audience of the mobile Internet increased by 575%. Such data are contained in the report about the mobile Internet, published by the company Of opera. Of all regions nearest of all to the gender equality to audience it is located by Republic of South Africa - almost 44% of users of the mobile Internet in this country comprise women.

At the end July in the company began to carry out the interrogation, which was prolonged several weeks and called to give more than information about the users Of opera Of mini throughout the world. In addition to demographics, interrogation was [posvyashchen] to different aspects of the daily use of the Internet as a whole and the mobile Web in particular. These aspects will be reflected in the future reports to the company Of opera; however, one of them deserves detailed examination even now.

Reference to the interrogation was mapped onto the screens of cell phones with the discovery Of opera Of mini. Interrogation was conducted in nine languages (Russian, English, Indonesian, Chinese, Vietnamese, Portuguese, German, Polish and Japanese), and participation in it was proposed to all users of browser. Thus assembled detailed information about the audience in 15 countries.

Basic data of the interrogation:

* IN Republic of South Africa the women compose 43,5% of users of the mobile Internet. IN the USA this index is equal to 35.6%, in Russia - 32,4, in Great Britain - 31,5, in the Ukraine - 24,2%.
* In India the percentage of women among the users of the mobile Web, on the contrary, is smallest (4%). It is a little above in Nigeria (5,4%), and in China and Vietnam it composes 11,6 and 17,9% respectively.
* In comparison with the analogous interrogation of the users Of opera Of mini, [provedennym] two years ago, the composition of audience underwent significant changes. In Russia the portion of women among the users grew from 12,5 to 32,4%, in China - with 5,5 to 11.6%, in the USA - from 19,4 to 35.6%, while in Republic of South Africa - from 24,7 to 43,5%.
* The female audience of the mobile Web in the Ukraine increased from 8,5 to 24,2%, and in Great Britain - from 16,6 to 31,5%
* In the composition of the Ukrainian and Vietnamese audience most of all of young people at the age of up to 18 years (34,8 and 23,7% respectively). In Russia their only 18,9%.
* In all countries the largest group of the users Of opera Of mini are the people at the age from 18 to 27 years. In Russia their 61,8%, while in the Ukraine - 53,8%.
* IN the USA and Great Britain there are sufficiently many users of older than 38 years (26 and 21% respectively). In Russia and Ukraine their 4,1 and 2,6% respectively.

In May 2010 the browser Of opera Of mini they used at least one time of 62,3 million people, which is greater to 4,8% than by month it is earlier. In the year their number increased by 114,3%. The users Of opera Of mini throughout the world in July examined 29,6 billion Web pages, which to 8,5% is greater than in June 2010 and to 146,3% than in July 2009.

Users Of opera Of mini of [sgenerirovali] 445 million mb. of traffic for the operators throughout the world. On the comparison since June 2010 the volume of [potreblennykh] data grew by 6,9%, while on the comparison since July 2009 - to 138,1%. Opera Of mini makes it possible to compress data to 90%. If they did not undergo compression, the users of browser must [skachat] to their cell phones of 4,1 [petabayta] of information.

Kenya extruded Nigeria from the list of ten largest regions in a quantity of users Of opera Of mini. In July it appeared so (in descending order): Indonesia, Russia, India, China, the Ukraine, Republic of South Africa, the USA, Vietnam, Great Britain and Kenya. In Russia the number of users Of opera Of mini in the year grew by 36,6%, and the volume [potreblennogo] by them traffic - to 67,9%. Each user examined in the month on the average of 510 Web pages with volume 19 KB each.

Ukrainians in July 2010 examined to 123,7% more Web pages, than by year it is earlier, and the number of users in the country in the year increased by 83,5%. On the average each user examined 727 Web pages per month, and the average “weight” of page were 20 KB.